Marketing & Communications Guidelines
Guidelines for Advertising in the Libraries
The Baylor Libraries welcome opportunities to support student groups by advertising events on digital signs across the Libraries. The Libraries no longer maintain cork boards or other spaces for posting physical flyers/posters, so all submitted artwork must be in the form of a digital sign created to the following specifications:
Design specifications
- 1920 x 1080 pixels maximum at 72 dpi
- PNG, JPG or PDF
Submissions of finished art must be sent via email to mktcommitslib@baylor.edu no less than 48 hours prior to the requested start date. The email must include a representative’s name and email address who can be contacted in the event of further questions and a requested timeframe for which the sign is requested (for example, “Please run this ad from October 1 to October 10, 2018”).
The Marketing & Communications office will make all reasonable efforts to accommodate these requests, but the office reserves the right to refuse to post any items it deems offensive, misleading, submitted beyond a reasonable deadline, or otherwise fails to adhere to this policy.
Any print flyers posted in the libraries without express consent from the Office of Marketing & Communications – including leaflets distributed on tables, posters attached to any surface, etc. – will be collected and disposed of immediately upon discovery.
The Libraries will not accept advertisements that:
- Advocate for individual students (i.e. political advertisements, personal projects, personal fundraisers)
- Promote actions or activities outside of a Baylor-sanctioned environment (i.e. parties at off-site locations that are not university-sponsored, events held a private clubs, or other non-Baylor-related activities)
- Promote for-profit businesses (apartment complexes, restaurants, tutoring services/individuals, performance venues, etc.)
- Include content that is deemed offensive, distasteful, or otherwise inappropriate
Guidelines for Photography and Videography in the Libraries
We welcome videography and photography projects in the Libraries, but we require you to secure permission in advance. If you wish to take photographs with professional-style equipment (like tripods, light rigs, etc.) or to film scenes with a video camera (with or without additional equipment) for a student project, please contact either Carl Flynn or Eric Ames at least two (2) business days in advance to discuss your proposed plans. Upon approval, you will receive a permit to record in the building(s). We thank you for complying with these media guidelines.